Leap Day #OptOutside Challenge REI Staff|March 1, 2016 An extra day means another opportunity to get outdoors and play. We challenged our Instagram community to take full advantage of Leap Day.
Backpacking Inspiration on Instagram REI Staff|February 17, 2016 We love our Instagram community and their adventures. Here are some of our favorite backpacking photographers that choose to OptOutside.
Do You Have An Instigator In Your Life? Hilary Oliver|February 1, 2016 Instead of talking about plans to-do, connect with a friend, an Instigator, to hold motivate and hold you accountable on making those plans a reality.
3 Ways Our Members Inspired Us in 2015 REI Staff|December 29, 2015 REI is motived by our members, so to wrap up the year, we wanted to share how they have inspired us through their outdoor contributions.
Holiday Outdoor Traditions Worthy of Making Your Own Gabe Grayum|December 1, 2015 Grab those extra layers and create holiday outdoor traditions to avoid winter cabin fever. Here are some tips to get outside with the family.
Thank You for Choosing to #OptOutside With Us REI Staff|November 20, 2015 Nearly a million people — plus hundreds of outdoor companies, organizations and park systems — have raised their hands to join REI's #OptOuside so far.
Weekend Project – #OptOutside & Play Hard REI Staff|November 17, 2015 REI is challenging its community to #OptOutside for Black Friday. Here are some of our favorite Opt Outside Instagram images.
The History of #OptOutside REI Staff A small idea can have a huge effect. Discover how opt outside went from a crazy idea to a national movement.